Wisdom and Wine: Ambition Expressed · Communicating Your Brand Value · Zevenwacht Wine Estate
Hosted by the Stellenbosch Business School Alumni Association Wisdom and Wine Club in collaboration with Investec and Zevenwacht
What does it mean to express your ambition clearly and communicate your brand value with confidence? How do organisations remain customer-centric while navigating shifting local realities and global marketing trends? And how can leaders ensure their message resonates in an increasingly competitive marketplace?
Book now to join the Stellenbosch Business School Alumni Association, Jörg Dietzel, Prof Marlize Terblanche-Smit, and wine presenter Samantha Wiid, for Wisdom and Wine: Ambition Expressed – Communicating Your Brand Value at Zevenwacht Wine Estate.
Connect with fellow alumni and industry leaders over a glass of fine wine in Stellenbosch as we explore what it takes to express ambition with clarity and impact. We look forward to a meaningful evening of insight, connection, and conversation.
SPEAKERS
Jörg Dietzel
Strategic Brand and Personal Branding Expert
Jörg Dietzel has spent his career building and advising brands across Europe, Asia, and Africa, both in agency roles and as marketing head. He has taught Strategic Brand Management for 25 years at SMU, and Personal Branding as a USB Summer Elective for the past three years. Jörg divides his time between Germany, Singapore, and Cape Town, bringing global insights into brand development, communication, and value creation.
Prof Marlize Terblanche-Smit
Professor of Marketing Strategy: Stellenbosch Business School
Prof Marlize Terblanche-Smit specialises in strategy, branding, marketing communication, and consumer behaviour. With over 25 years of industry experience, she has held senior and executive positions in both academia and the corporate world. She has published more than 60 refereed journal articles, conference papers, and book chapters, and consults as a strategic marketing practitioner. Marlize was the owner and managing director of a strategic marketing consulting company and a group marketing executive for a global FMCG company. She is also a founding and board member of the Business Research Institute for Wine, Beer and Spirits, contributing to research and insights in the beverage industry.
WINE PRESENTER
Samantha Wiid
Sales Manager: Zevenwacht Wine Estate
Samantha oversees local and international sales at Zevenwacht, managing partnerships and strengthening the estate’s brand presence across multiple channels. With experience at Wade Bales Wine Society, Tokara, Asara, Lomond, and Vineyard Connection, she brings a practical, relationship-driven approach to wine presentation. Passionate about connecting people with wines that authentically express their origin and craftsmanship, Samantha will guide guests through Zevenwacht’s exceptional selection during the evening.