Biography
Professor of Marketing at Stellenbosch Business School. Research interests, marketing strategy and branding; marketing communication and digital marketing; non-profit/social marketing; consumer behaviour
Activities
Stellenbosch University Business School
:
Bellville
,,
South Africa
Professor
Stellenbosch University
:
Stellenbosch
,
Western Cape
,
South Africa
Associate Professor
Stellenbosch University
:
Matieland
,
Western Cape
,
South Africa
Stellenbosch University
:
Matieland
,
Western Cape
,
South Africa
PhD
Stellenbosch University
:
Matieland
,
Western Cape
,
South Africa
MEcon (Masters of Economics in Business Management)
Stellenbosch University
:
Matieland
,
Western Cape
,
South Africa
BEcon (Hons) Bachelor of Economics Honours - Business Management and Marketing
Stellenbosch University
:
Matieland
,
Western Cape
,
South Africa
BEcon Bachelor of Economics - Business Management and Marketing
